In 2020 Glam Yachting encountered a first change within its group: a new logo was created and new fundamental values about sustainability, efficiency, and reliability became the top priorities to be delivered to its guests. 

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The new logo wants to represent a secure and reliable harbour, represented by the lines used to secure the vessel ashore. So the "G" for Glam, Glam as in a glamourous and unique lifestyle, events and assistance, but Glam is also the acronym for Global Logistics and Management, providing a service at 360° is represented by a secure line tied tight anywhere you are; we want to let you know that working with us means that humanity comes first, your needs are our priority; we'll be there for you wherever you are with prompt solutions ready for you.

 

The symbol "G" is then completed by the sustainability, the "wow-element" and the beauty we can find in the sea, synthesized by the tail of the whale, one of the most fascinating creatures of the ocean, representing the"Y" of Yachting; this symbol may be used as well as the sketch of the tackle used to tie the vessel in a secure harbour.

 

However you prefer to interpret our logo, the message we'd like to spread is to protect the environment you have the chance to navigate, be sustainable and attentive to this same environment and feel safe and secure with someone always available and attentive on your side. 

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By choosing us, you'll find real values, extraordinary abilities and a new and innovative way of doing things, finding a second home on your side that is attentive, supportive, and sustainable.​

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